We might not be as bad as goldfish, but according to a Nielson study, on average, human beings spend less than a minute visiting a webpage. So, how’s your elevator pitch? Because that’s about how long you have to engage your customer and cause them to act. Here at byJamin, our web visitors spend several minutes exploring and playing on our site. What makes us so interesting? Below are some tips that will help you increase your website’s ROI:
Add a blog
A blog allows you to add new, original, and relevant content to your website as you wish. As blogs are content-orientated, they naturally attract search engine traffic. Be sure to post your blog updates to your social networks (Facebook, Twitter) to increase the chances of your website being bookmarked and shared. Blogging regularly will bring repeat visits, while encouraging comments and feedback allows you to build relationships with your customers. Let us know if you need assistance building your blog. (Proof is in the pudding – You’re reading our blog right now!)
Add an image gallery
People love to look at beautiful things – just think about the success of Pinterest! Obviously, it takes time to scroll through images, so this will result in increased time spent on your site. Take it a step further by making your images interactive by adding a Facebook or Pinterest share function so your visitors can advertise for you. Not sure how to do this? Contact us and we’ll help you create something. A great example is our client Mollie Thomas. She packs a lot of punch into a little website by showing off her assets in the integrated photo gallery we created!
Add a video
This one is simple. Add an exciting commercial or informative video to your site. If the video is one minute in duration, logic dictates that your users will stay on your website one minute longer! You will also be adding another way of communication and attracting a wider audience. We absolutely love video animation and motion graphics, so don’t hesitate to get in touch about your video project.
Add a custom game
Our games are the most popular feature on our website, drawing in truly engaged users, and sometimes, capturing visitor attention for hours as they try to beat their high score or compete with friends. We have developed custom games for clients to use for branding, education, and to attract new web visitors. Offer your customers both a place to have fun and learn about your brand, and you will be the winner in the end.
Remember – The more time users spend visiting your website, the more likely you will have increased web traffic, higher search engine rankings, and more clients. It’s time to get creative and make it happen!